When you hear the term cognitive psychology, do you get an image in your mind that you would readily associate with the field? The answer is most likely not. For those who are brand new to this particular field, cognitive psychology is basically when psychology is applied to human thought and the processes that go on within the brain. These types of psychologists would be experts in analyzing, monitoring and influencing people's actions and reactions. Cognitive psychology examples in business could include a manager applying psychological principles in his or her management of a team of employees.
In business you have a lot of decision making to make as a leader of your own company or with your employees. You cannot just make decisions randomly without thinking about the consequences. You also need to put into consideration the psychological factors that may affect these decisions. This is the type of psychology that most people think of as the “c Cognitive Behavioral Therapy”.
An example of cognitive psychology in business may occur when you are deciding between two different organizations. Your first decision may come down to the cost versus the benefit. You may have to consider how the company's vision and mission statement will affect the organization as a whole. With this information you may decide that it would be best to create a business partnership with the organization that has the vision and mission that complement your own.
Another good example may come from the personal realm as well. It could come down to something as simple as a breakup. Do you want to be the one that leaves the relationship? Do you want to be the one that tries to salvage it? Both situations have different outcomes depending on which cognitive psychology method you are using. You may be able to see the benefits from trying a new approach, but you may also want to give the old ways a try before changing everything.
Of course one of the most common and effective cognitive psychology examples comes from everyday life. You may be a parent watching your child's behavior. The behaviors your child exhibits can tell you a lot about their mental health. This type of example is not just used for business, but also in everyday life.
This type of psychology is not just about the human brain, but also about how the brain can influence other aspects of our lives. There are many different methods that can be used. For example, one research project tested how certain foods affect human behavior and how that behavior affects others. It is a very real phenomenon that is happening all around us every day.